Gisesengura ibyerekezo bya SEEYEYE

Gisesengura ibyifuzo bya SEEYEYE uhereye ku ishoramari n’inkunga by’inganda zo mu mavuta yo kwisiga mu Bushinwa mu 2021

1. Igipimo cy'isoko:

Amavuta yo kwisiga yo kwisiga nubwoko bwihuza, bushobora kugabanywamo ubwoko bune: burimunsi, buri kwezi, igice cyumwaka na buri mwaka.Muri rusange, igihe kigufi cyo gutererana, igiciro kiri hejuru, cyiza, hamwe nisuku.

Mu mwaka wa 2019, ubunini bw’isoko ry’amavuta yo kwisiga yo mu Bushinwa bwari miliyari 1.588, naho mu 2020, ubunini bw’isoko ry’imiti yo kwisiga mu Bushinwa bwari hafi miliyari 1.75, umwaka ushize bwiyongeraho 10%.

2. Ishoramari no gutera inkunga:

Mubihe by "isura nubutabera", nkimwe mumashami yingenzi yo kwisiga, kwisiga kwisiga bikundwa cyane nabaguzi, kandi inganda zifite amahirwe menshi yiterambere.Hamwe nogutezimbere abantu bakurikirana ubuzima bwiza, biterwa no kumenyekanisha buhoro buhoro imyumvire yo gukoresha ubwiza, gukomeza kwaguka kwitsinda ryibanze ryabaguzi no kuzamura ibicuruzwa, igipimo cyisoko ryubwiza bwimbere mu gihugu gikomeje kwiyongera.Muri 2020, igipimo cy’ishoramari mu nganda z’ubwiza bw’Ubushinwa kigeze ku rwego rwo hejuru mu myaka yashize, kikaba kingana na miliyari 3.486.

Lipstick yatsinzwe na masike yabaye iya mbere kurutonde rwibicuruzwa bidashobora gukoreshwa buri munsi mubuyapani umwaka ushize.Uyu wahoze ari "umwami wubwiza" ubu afite insimburangingo nshya yo kwisiga-kwisiga.

Ibara ryerekana ibara ryavuzwe nabantu basanzwe noneho ryerekeza kumurongo wamabara, aribyo guhuza ibara.Dukurikije amakuru yo hanze yikipe ya SEEYEYE, agaciro kiyongera k'umwaka buri mwaka kugurisha ibicuruzwa byinjira muri Amerika byagurishijwe mubushinwa mumyaka itanu ishize biri hejuru ya 41%.

Ibirango by'imyenda gakondo nka Johnson & Johnson na Bausch & Lomb, bizwi cyane n'abaguzi b'Abashinwa, bitanga cyane cyane ibara ry'umukara-umukara n'umukara, hamwe n'amahitamo make.Ngiyo ingingo ishyushye yuru ruziga rwo kwisiga: gushushanya amabara atinyutse yemerera amaso yambaye lisiti yo kwisiga "kuganira" no kwerekana ibyifuzo byihariye bya Generation Z.

Mubyongeyeho, ubwiza bwo guhuza ubwiza buhuza imirimo yo gukosora iyerekwa + kwisiga ijisho, kandi bigira uruhare rukomeye nk "igikoresho".Gupakira ibicuruzwa nibigaragara nabyo ni ingingo zinogeye ijisho zitera abaguzi gufata ibyemezo byubuguzi.Ibara na diameter, kimwe na sequin hamwe nindi mitako biratandukanye kugirango "umuntu wese abone ijisho akunda."

Nkigikoresho cya gatatu cyibikoresho byubuvuzi, umusaruro nogukora kwamavuta yo kwisiga agomba kubona icyemezo cyibikoresho byubuvuzi byanditse mubicuruzwa.Nyamara, icyemezo nicyo kibazo cyambere cyambere mugukora cosmetic contact lens marike, kandi cyane cyane, uburyo bwo guhanga udushya mubicuruzwa bifite ubutinganyi bukabije.Kubwibyo, kuranga no kugenderwaho bizaba intumbero yicyiciro gikurikira cyamarushanwa.

Kandi iyi nayo ninyungu zo guhatanira kuranga SEEYEYE.Munsi yo guhanga udushya twuburyo bwamabara, yitondera kandi yamye ikomeza tekinoroji yo murwego rwohejuru.Hamwe ninganda zacu naba injeniyeri bacu, turashobora kwemeza ubwiza buhanitse kurwego rwiza.Twagiye dukora OEM kubirango byo kwisiga byo kwisiga mubushinwa, Ubuyapani, na Koreya yepfo, ibyo bigatuma kumenyera isoko kwacu ari byiza cyane.Ejo hazaza ha SEEYEYE ni heza cyane.